Global surf reporting — tours, contests, and the characters running the show.
Surf Brand Comprehensive Breakdown →
Aug 17, 2026 · Surf: WorldA deep dive into what surfer-created brands are actually doing to the surf economy -- who wins, who loses, and why consumables and women are the biggest untapped plays.
By Stefan Thomas Hall
Aug 11, 2026 · Surf: WorldKelly Slater entered his own event as a wildcard, then joined the booth to break down the heat after his. It is annoyingly good television.
By Stefan Thomas Hall
Jun 26, 2026 · Surf: WorldItalian, French, Australian? We handed surf-speak to AI in eleven languages. Tap in and judge for yourself.
By Stefan Thomas Hall
Sep 14, 2025 · Surf: WorldWild toes up top. Bottle opener on bottom. Why your algorithm is suddenly all Mason Ho — and why that's a good thing.
By Stefan Thomas Hall